Your team is ready for AI. Let's give them the knowledge to make it real.

Using AI to make an impact in your business isn't a question of technology. It's about helping your team build the right skills, align on the biggest opportunities, and kick off a rapid learning cycle so they can choose a direction and create measurable results. That's what I help companies do.

Experience includes
SamsungGENokiaILG

Your Principal Consultant

Nick DiCarlo

I don't run the same workshop twice. Every engagement starts with research into your company, your people, and the specific challenges you're working through. That specificity is what makes the difference: your team walks away with ideas that are relevant to their actual work and momentum that lasts beyond the session.

Our approach is always people-first, because getting leadership aligned around what's changing and why is the key success factor. The companies that grow through these shifts are the ones that help their people get ready to take action.

Nick DiCarlo

Principal, The Control Surface

Former COO, Samsung VP, Startup Leader (Exit)

Start Small, Scale What Works

Every engagement is customized. Pick the format that fits your team today.

A 2-hour hands-on workshop, fully customized to your company. This is not a generic AI overview. Before the session, I research your business, your industry, and your team's specific roles and challenges. Every example and exercise is built around your actual use cases.

Your team walks away with their own AI account populated with their own context and a clear understanding where AI fits in their daily work. They feel empowered because it is exactly the help they needed to unlock the next phase of learning.

This is the fastest way to find out if we should work together on something bigger.

After a successful workshop, the real work starts. I help you run two parallel tracks and then bring them together.

The first track is bottom-up: your energized team starts exploring use cases and building AI prototypes that solve real problems in their daily work. This is where the momentum from the workshop turns into tangible output.

The second track is top-down: a first-principles strategic assessment focused on what needs to happen to grow the valuation, revenue, and profitability of your business. Not an AI strategy. A business strategy that happens to include AI where it matters.

The third step is where it gets powerful. We combine both tracks to identify the projects that need CEO and board-level support to get executed and have a big impact. This is how you go from "our team is experimenting with AI" to "AI is driving measurable business outcomes."

My role is structuring the program management office, collaborating with leadership on the strategic assessment, and helping the organization align around a few high-impact priorities. Scoped & time bound, usually 3 months.

You can imagine the tool your team needs. Maybe it's a dashboard that pulls together data from three systems. Maybe it's a workflow that automates the thing someone is doing manually in spreadsheets. Maybe it's a prototype that helps you test an idea before committing budget to a full build.

The problem is getting from the idea in your head to something you can actually show people. Your engineering team has a backlog. A vendor onboarding takes weeks and is expensive.

I help executives bring their vision to life in as little as 4 hours, and rarely more than a week, using the latest AI coding and design tools. You describe what you need, I build a working prototype you can demo internally, test with your team, and use to make real decisions. Not a mockup. A functional tool.

This is especially valuable for exploring unlocks around process, data, and organizational structure. Sometimes the prototype reveals that the real problem isn't what you thought it was. Sometimes it proves the business case in a way that a slide deck never could. Either way, you learn faster and spend less.

If it works, you have a clear spec for what to build. If it doesn't, you saved six months of going down the wrong path.

Track Record

Two decades of building products, leading teams, and scaling operations across consumer electronics, real estate, and venture-backed startups.

Samsung Electronics America (10 years, VP): Helped build the Galaxy smartphone brand as Samsung Mobile USA grew from $2B to $18B. Led the Samsung + Oculus VR partnership, shipping immersive products at the leading edge of consumer technology.

Roomored (Chief Product Officer): Built a cloud-based Unreal Engine design visualization platform for home builders. Grew ARR and exited to Interior Logic Group (Blackstone portfolio).

Camillo Companies (COO, Top 40 US Home Builder): Founded Abodefy, a 0-to-1 venture selling homes online. Then served as COO overseeing construction operations (1,000+ homes/year) and leading enterprise technology deployments including JDE, Entrata, and Salesforce.

GE and Nokia (Early Career): Factory operations and Six Sigma Master Black Belt at GE. Then five years at Nokia during the birth of mobile, from 1G through the smartphone era.

Education

MBA, UT Austin McCombs School of Business

BSME, Bucknell University

$2B to $18BSamsung Mobile USA Growth During Tenure
1,000+Homes Built Per Year as COO
1 ExitStartup Acquired Into Blackstone Portfolio

Let's Talk

I'm always happy to have a conversation about what you're working on. No pitch, no pressure. If there's a fit, we'll both know.